Welcomed into the homes of our more than 150,000 readers*, The Times is the leader in providing local news to Northwest Louisiana. No source dedicates more resources to delivering more news to more people across more channels. The local news, sports, business and features content in the printed edition provides an excellent environment for businesses, products and services to reach a quality audience in the right context.
The Times is the forum that helps people understand what is happening in the world around them, both near and far. In a rapidly changing society, we strive to provide relevant and in-depth information in an organized, manageable source. We take seriously our role in serving the readers and communities of Shreveport and Bossier, as well as helping local businesses grow by connecting them with the right customers.
Audience: Faith and family run deep in Caddo Parish. Generations are born and raised here. While most families in the area have Northwest Louisiana roots, newcomers are welcome and are happy to make this area their home. Our readers are a reflection of communities represented by strong values, hard-working business owners, professionals who take leadership roles on behalf of schools and civic organizations, and a first-class medical center that serves the area.
Frequency: Published daily, Monday – Sunday
Distribution: Based out of Downtown Shreveport, The Times is distributed through home delivery and single copy locations throughout Caddo Parish.
Key Content Sections Inside The Times
NWLA Home – Real estate listings are featured each Sunday in NWLA Home, the print component of an online resource that contains a searchable database of all of the homes for sale in our area. The print publication also features local, weekly real estate listings.
Barksdale Warrior – Barksdale Warrior is a special edition of our paper that’s distributed on and around Barksdale Air Force Base every Friday. This section targets the soldiers, civilians, and families who proudly serve our country. This section provides information about what’s happening on base and features many articles written by service members.
Flavor – Flavor appears every Wednesday and is dedicated to covering the food scene in Shreveport and Bossier. We cover food trends, restaurant openings, and the best dishes from around the around the region. Flavor also features Maggie Martin’s Out & About column, which details all of the most exciting events happening around town.
Outlook – Every Sunday Outlook covers the issues of importance to residents of Caddo Parish. We look at the problems we need to face as a community and try to feature community voices who are working on innovative solutions.
ACE – Distributed every Thursday, ACE is the entertainment resource for Shreveport and Bossier. It offers robust food, music and entertainment coverage and gives readers a weekly calendar of all the events happening in and around the city.
*©2014 Research Study, Thoroughbred Research Group